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New Shuswap clothing release - meet the Soul Collection

A photo of a man with a paddleboard and a line drawing around his silhouette. On top of that main image are five smaller images that look like they are part of an old film strip. From left to right, the first is a man in a purple Shuswap shirt looking at the lake, then a photo of a women in a black Shuswap sweater looking out at the lake, the middle one is a girl sitting on a chair looking reflective, the fourth is a couple holding hands walking along the beach away from the camera and the last shot is a woman with on a beach with her hands up in celebration.

If you've been following our story for the past six summers, you know that Shuswap is a special place for me and my family. There's something about being at the lake and out on the water. We can go out on the water for a few hours and it feels like we've been on a vacation. 

So much of our time is spent out on the water - that could be boating, water skiing, wake surfing, paddleboarding or just playing around in the water at the end of the dock. 

For our next set of designs, I wanted to make something simple that is about how we spend our time at the Shuswap. All of our clothing has been about showing our love for Shuswap Lake in the t-shirts, sweaters and hoodies we wear. 

Meet the Soul Surfer and Soul Paddler 

There are two film strip pictures in this image. The top one is of a dock on the water at Shuswap Lake with an illustration of a man walking with a paddleboard towards the lake. The second image is of the wake behind a boat on Shuswap Lake with an illustration of a man surfing.


Each of these designs are inspired by our time at the lake and have been put on to the back of our favourite unisex tees and a lightweight sweater. 

You can check out all of our new releases here 

Tell us about what fills your soul at the Shuswap in the comments below!

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